The Flyer from "Flippin' Out With Bobcat Basketball" event on Wednesday, January 13, 2010!

How to Work With More Than 1 Client at the Same Time

Last Wednesday, I was in charge of working with two clients at the Georgia College & State University Basketball game vs. Georgia Southwestern. The first, GCSU Athletics, wanted to have a theme for the different games along with an event that coincided with that. So, I went to The Elite School of Gymnastics and Dance to coordinate a performance of their students between the men's and women's halftime games. Through the use of flyers, a press release that was distributed throughout the local area, as well as Facebook groups to spread the word about the event. Through this process, I have learned that in order to effectively communicate both of the client's goals, you have to use all methods of PR communications to brand this event and help your client have a better business. The goals of both groups were to get more people attending the basketball games and to get exposure for the Elite school. The game was overall successful, with a higher than normal attendance for both of the games, which helped attain both of my clients goals. You must stay in constant communication with both clients and reevaluate each of the clients goals sporadically so that you can stay organized and help them reach their goals successfully. Overall, working with both clients has been a rewarding experience.

Day 1 of PR Admin, the beginning of the end

So this is my first official blog post. It is the first week of classes and it is my last semester as a college student. It is definitely bittersweet. Welcome to my world!